In the fashion & textiles sector, less than 1% of fibers are recycled into new fibers. The textiles that cannot be used second-hand in their original function are today downcycled into secondary raw materials in an open-loop. The aim of the circular economy is to design out waste by keeping it in the loop and through this saving resources. With the aim of increasing the use of post-consumer fibers in textiles, TEXAID launches a white tote bag. This bag is special and a unique product. The fabric is a mixture of 50% used textile waste collected in Switzerland and Germany by TEXAID. In the largest sorting facility of TEXAID in Apolda, Germany, white cotton textiles that can no longer be worn were sorted out and later spun, woven, and manufactured in Italy. Plastic waste makes up the other 50%. Unifi rescued and recycled into fiber this ocean-bound plastic waste.

The cotton material was transformed into a fiber by Marchi & Fildi in Biella, IT, which was then spun into a yarn using recycled cotton and recycled polyester fibers. This yarn was woven into textile by Tessitura Casoni.T.F.C.. The care label and flag label were produced by the German company Bornemann-Etiketten GmbH, and an NFC chip from circular.fashion was also integrated into the product. All components were then assembled into this bag in Tuscany by benefit company Alisea Srl Società Benefit with their partner Paimex SRL and also screen printed with our design on it.